Shopify CRO · conversion optimization

Your Shopify store gets traffic. How much of it becomes revenue?

We find where your store leaks revenue and fix it — through research, A/B testing, redesign and in-house development right in your Shopify theme.

Get a free CRO teardown +34% avg RPV lift · 70+ projects
70+
projects
140+
A/B tests
+34%
avg RPV lift

Trusted by Shopify and Shopify Plus brands

Shopify PartnerIntelligemsVWO CertifiedGA4

/ Problem /

Ad costs keep rising, but your conversion stays flat

You already pay for traffic that underperforms. CRO wins that money back — without spending more on ads.

01

Ad costs rise every quarter

CAC climbs while conversion stalls — your margin melts.

02

The average Shopify converts ~1.4%

Anything below that is revenue slipping through the cracks. Top stores do 3%+.

03

Half your visitors leave without buying

You pay full price for traffic, but your cart, PDP and checkout lose people.

04

“Tried CRO” — without a methodology

A few random tweaks with no hypotheses or measurement produce no result.

/ Results /

We don't optimize for 'prettier' — we optimize for revenue

Aggregated results across projects. We think like a business partner, not a vendor.

+58%
CVR lift
average conversion lift on winning tests
+21%
AOV lift
average order value after optimization
+34%
RPV lift
revenue per visitor — the CRO north star
$3.4M
revenue added
generated for clients across 140+ tests

These are actual results achieved for specific clients, not a guarantee for everyone. Conversion depends on traffic, demand, pricing and seasonality.

/ Case studies /

Tested → changed → measured

Linenly
Premium bedding, Shopify
Linenly
Tested

US launch from zero: material-based navigation, trust layer and “3 items −25%” offer on cold traffic

Changed

Video hero per category, trust bar, Verified Buyer reviews, FAQ and bundle mechanics for high AOV

$26.5Ksales in 2 mo. · AOV $166.85 · 1.51% CVR
NORLYX
Anime streetwear, Shopify
NORLYX
Tested

UK/EU launch from zero: streetwear positioning, scenario-based catalog, “3 items −25%” with auto-apply

Changed

“Wear the worlds you love” video hero, Hoodie/Sneakers categories, trust layer for niche objections

$28.9Ksales in 2 mo. · AOV $140.72 · 1.3% CVR
RushPick
Pickleball gear, Shopify
RushPick
Tested

Funnel: 2.85% add-to-cart and cart → checkout drop-off (~70% loss); checkout unchanged — 95% completion

Changed

New PDP (social proof, sticky ATC) + slide-out cart + free shipping threshold & cart cross-sells

+203%revenue and ×2.4 conversion in one cycle
Vellora Home
Home decor, Shopify
Vellora Home
Tested

UK/EU launch from zero: “complete the room” catalog, bundle offer and trust layer on cold traffic

Changed

6 categories with lifestyle blocks, “3 items −25%” + free shipping, international reviews and FAQ

$53.4Ksales in 3 mo. · AOV $224 · 1.57% CVR
Voitex
Automotive accessories, Shopify
Voitex
Tested

High-ticket custom ($250–495): 6.78% ATC was fine, but only 30% from cart reached checkout — 1.14% CVR

Changed

Trust layer (warranty, reviews, tracking) + catalog by car brand + purchase path optimization

+474%revenue · 4.06% CVR · $335 AOV in 6 mo.
Moan Speak
Premium intimate accessories, Shopify
Moan Speak
Tested

129K sessions, 0.75% CVR — massive pre-cart drop-off; comparison-period traffic did not grow

Changed

Fashion-aesthetic redesign, niche FAQ, line-based catalog, birthday promo, multi-currency checkout

×2.3conversion and +€82K revenue on the same traffic

/ Methodology /

From hypothesis to proven results

First we understand why visitors don’t buy — then we attack the biggest bottleneck.

01 · Research

Research

Quantitative (GA4, Shopify Analytics, funnel) + qualitative (heatmaps, session recordings, surveys). First, why they don’t buy.

01 / 05

/ Services /

From a one-off audit to full brand packaging

You choose the depth. Start with a low-cost entry — scale once you see the result.

CRO Audit

Video teardown + 4–5 prioritized growth points where revenue leaks.

Discuss

Page Redesign

Rebuilding PDP / homepage / checkout for conversion — design + code.

Discuss

A/B Testing Program

Continuous test cycles, proprietary patterns, retainer.

Discuss

Full Brand Packaging

End-to-end redesign + branding of the whole store for conversion.

Discuss

/ Why us /

Research, design and development — all under one roof

Everything under one roof

Research, design and development. We don't hand you a report to implement — we implement it.

Shopify-native

We know Liquid, theme architecture, checkout logic and Shop Pay inside out.

Data over opinion

Every change is tested, not guessed.

Revenue-focused

The success metric is your income — not aesthetics.

/ Reviews /

What clients say

01 / 06
Clutch
5.0

“We launched on the US market from zero — $26.5K in sales in two months at $167 AOV. What mattered most: no guesswork. They built a cold-traffic funnel, and the trust layer plus bundle offer hit 6.7% add-to-cart before we scaled spend.”

Sarah
Founder, Linenly
$26.5K in 2 mo.

/ Process /

What to expect after you start

01Day 0

Free audit / intro call

We review your store and show growth points before you start.

Day 0
021–2 days

Research & test roadmap

Quantitative + qualitative data, hypotheses prioritized by revenue impact.

1–2 days
032–3 days

Design + build variations

We design and code variants directly in your Shopify theme.

2–3 days
041–2 weeks

Launch tests & report

Controlled A/B tests to significance + transparent reporting.

1–2 weeks
05Ongoing

Roll out winners + next cycle

Winners ship to production, learnings compound onward.

Ongoing

/ FAQ /

Objection handling

We don’t guarantee a specific percentage — conversion depends on traffic, demand, pricing and seasonality. We guarantee methodology, test discipline and honest before/after measurement. Promising “+30% for everyone” would be unprofessional.

For full A/B tests, a good benchmark is ~30–50 transactions/day for statistical significance. For an audit or redesign, any volume works — only the format of the engagement changes.

First insights come fast, during the audit itself. Statistical significance for one test is usually ~2 weeks. The compound effect of a test series is felt within 3–6 months.

A losing test still delivers insight: it rules out a hypothesis and saves future losses. We learn from every cycle — that’s how knowledge compounds.

We work in your existing Shopify theme — that’s our edge. No migration needed. Optionally we do a redesign or full brand packaging.

/ Team /

A team obsessed with conversion

/ Start /

Find out where your Shopify store is leaking money — for free

Stop guessing. Start converting. We show you the leaks before you commit to anything.

Free and no obligations
Video teardown + 4–5 growth points
First insights within 3 days
Free CRO teardown

Get my free teardown

Fill out the form — we'll reply within an hour. Your request lands in our Telegram.

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